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Full-service email marketing

Strategic email marketing that drives conversion.

We manage personalized email marketing campaigns that earn trust, close sales, and build brands.

Email can be an amazing tool for building a relationship with your audience, so you can earn that trust.

We partner with brands like yours to form and strategize email solutions specific to your target audience.

From loyalty-specific offers, to multi-sequence email nurture campaigns, your business will have no trouble building trust with your users directly in their inbox.

Process

Our Email Marketing
Process

Research, insights and lead generation
01
CRM integration and list segmentation
02
Content development and Email Design
03
Spam testing
04
Sending campaigns, tracking and Marketing Automation
05
Retargeting – email, ads Measurement and Optimization
06

Only get what your business needs for explosive revenue growth.

In order for email marketing to be effective, consistency is key. After we’ve established an effective email strategy, it’s time to ramp things up. From planning to list growth, we’ll provide your company with the assistance it needs to have a thriving email program.

What Paper Plane Digital Creatives
Can Provide for Your Business

Expert guidance for your needs

Maximize your marketing efforts with our expert know-how and resources. We offer a full range of marketing funnel services, including building new email campaigns, improving ongoing campaigns, and helping you reach your full potential.

Entrust your email marketing efforts to our team of professional consultants. We will use the most suitable strategies for your business, which cannot be replicated with email marketing tools alone. Our consultants have a comprehensive knowledge of the subtleties, strategies, and changes in email marketing.

Effective email marketing requires more than just a basic understanding. It requires expertise in running a business, branding, marketing channels, and managing subscriber lists, as well as a deep understanding of marketing campaign structure.

Email marketing and campaign management

You can opt for our full or partial management of your email marketing campaigns. Full management includes overseeing all marketing campaigns and all associated tasks. Let us take care of your email marketing campaigns from start to finish or specific tasks at any point in the campaign, freeing up your in-house resources.

Our fully-managed email marketing services include copywriting, email copy and subject line experimentation, theme development and setup, email distribution, sign-up implementation, marketing automation, and email campaign strategy & consulting. For partially-managed campaigns, we only handle email copy and subject line experimentation, and email distribution.

When we say that we handle these tasks, we don’t just give you a generic template. We expertly create personalized email content with brand-focused copywriting, appropriate design, and a coherent structure that supports the desired subscriber action. The email copy is thoroughly and consistently tested per campaign.

Management focused on delivering results

You will receive regular, accurate, and current performance reports. You can evaluate the performance of each email marketing campaign through these key performance metrics:

  • Open Rate.
  • Click Rate.
  • Conversion Rate.
  • Bounce Rate.
  • Unsubscribe Rate.

These metrics serve as the foundation for ongoing campaign improvements. Email marketing involves ongoing testing, monitoring, and adjustments. We are driven by results, which is why we also monitor underlying metrics that may impact these KPI results, such as list size and list quality.

Our team of experts not only delivers results, but also ensures that they are using the most effective strategies in the most cost-efficient way possible.

Budget-friendly and transparent pricing

A fully-managed email marketing campaign starts at Ksh.10,000 . Each additional feature incurs an additional charge added to your total, with no hidden fees. These features include:

  • Different email campaign options (segmented campaigns, drip email campaigns, campaigns by email types).
  • Additional emails (low to high volume).
  • Customized design for every email.
  • Send to email destination platforms.
  • Custom unsubscribe page.
  • Custom email address capture.
  • Target lists.

We offer flexible email marketing packages that can be tailored to fit your business goals. You can choose from custom email marketing campaign solutions that allow you to create effective, relevant, and timely messages for your subscribers.

Beyond email marketing

Our goal is your success. Email marketing is an effective way to boost your site’s traffic and conversions, but it requires a team of experts to guide you through the process.

Paper Plane Digital Creatives offers a comprehensive email marketing package – and more. As a leading digital marketing and web design firm in the country, Paper Plane Digital Creatives provides effective strategies and customized solutions presented in a creative and innovative manner.

What is PCC Advertising?

At their core, keywords are one of — if not the most — single important component of a successful SEO campaign. Keywords refer to the words typed into a search box – be it on Google, Bing, or Yahoo. However, there is much more to keywords than just that.

The keywords typed into a search box reveal certain details about customers and how they go about searching for things. Knowing this, it’s important to target keywords that mimic your customer’s minds and search tendencies.

Learn More
EMAIL ISN’T DEAD

Let us bring your list to life.

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